Full webinar recording
Before the puck drops with Rob Zettler
Watch the full coaching conversation with the Tampa Bay Lightning assistant coach and HeyCoach Strategic Advisor. Rob shares practical guidance for preparing your team for the season ahead.

Rob Zettler
NHL coach and HeyCoach Strategic Advisor


Watch the conversation
Practical coaching ideas for the season ahead
Use the chapter guide below to watch the full conversation or go straight to the question that matters most to your team.
Chapter guide
Jump to a topic
- 0:00Chapter 1What is the line between a competitive team and champion team?
- 1:29Chapter 2Can you teach toughness?
- 2:15Chapter 3HeyCoach overview
- 6:00Chapter 4Introduction to the talk
- 7:30Chapter 5Where to start: What are your areas of concern from last season?
- 12:10Chapter 6Self-reflect: How can you be better as a coach?
- 16:48Chapter 7Structure, habits and players: What would you change, keep or do more of?
- 20:10Chapter 8Process over outcome
- 22:30Chapter 9Cooper’s strength of simplicity and avoiding chaos
- 23:33Chapter 10Game day routine
- 29:20Chapter 11What should you prioritize with such a short preseason?
- 30:33Chapter 12Focus on only a couple of things
- 32:50Chapter 13Mindset for a hard season
- 34:40Chapter 14Work over hope
- 36:25Chapter 15How to establish team culture and get buy-in

About Rob Zettler
NHL experience, shared coach to coach
Rob Zettler is an assistant coach with the Tampa Bay Lightning, a Stanley Cup champion, and a Strategic Advisor to HeyCoach.
Across 25 years behind the bench, Rob has coached more than 1,000 professional games after a 14-season NHL playing career. His perspective in this conversation comes from decades as both a professional player and coach.
Ask Rob Zettler
Tell us what is getting in the way for your team this season. We’ll review the questions with Rob and follow up with his feedback.